Your SMB full-stack marketer.

Written By Dustin Kroft

Introducing Dustin Kroft: Toronto’s Newest Fractional CMO for Brands That Want to Scale Smarter

Toronto's startup and business community just got a major boost. We’re excited to introduce Dustin Kroft as a Fractional Chief Marketing Officer (CMO) now available to help businesses across the GTA and beyond accelerate growth with intelligence, creativity, and efficiency.

A two-time startup founder and seasoned digital expert, Dustin brings over a decade of hands-on experience in the e-commerce and performance marketing space. His approach is rooted in data-driven, cost-effective strategies that deliver results—not just reports.

A Full-Stack Marketer with a Founder’s Mindset

Dustin isn’t your average marketer. With a background in web design, conversion rate optimization (CRO), and Shopify development, he bridges the gap between branding, UX, and bottom-line business results. His P&L ownership experience means every marketing decision is made with financial outcomes in mind—something few marketers can claim.

Expertise That Covers the Full Funnel

Whether you're an early-stage startup or a scaling e-commerce brand, Dustin can step in as:

  • Fractional CMO – Providing executive-level marketing leadership without the full-time overhead.

  • Strategic Consultant – Offering guidance on growth marketing, brand identity, and product positioning.

  • Project-Based Collaborator – Supporting high-impact, short-term marketing and web design projects.

His capabilities span:

  • Performance & Growth Marketing

  • E-Commerce Strategy & Shopify Development

  • Brand Identity & Storytelling

  • UX/UI Design (Adobe Creative Suite, Figma)

  • Data & Cost-Driven Marketing Frameworks

Why Work With Dustin?

If your brand needs a marketing leader who can design the site, write the copy, interpret the analytics, and build the funnel, all while staying laser-focused on ROI—Dustin Kroft is your go-to.

He doesn’t just market your business—he helps build it, optimize it, and scale it.

Looking to scale with a smarter marketing strategy?
Get in touch with Dustin Kroft to explore fractional CMO engagements, consulting, or short-term project opportunities.

Dustin Kroft